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The Indie Podcaster with Kieran MacRae

I help you grow your podcast audience. Subscribe for first-hand insights, strategies and tips for growing your audience as a podcaster. One free actionable email sent every Friday from a seasoned podcasting professional.

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Premise vs. Hook for Your Podcast

Kieran MacRae Podcast Marketing Puzzle Read on my website Read time: 3 minutes Hey Reader! - Did anyone see the Northern Lights last night?!? I had an incredible display of reds, blues, and purples right over my house. I love living in the country. Anyway, today I'm sharing a story about where I went wrong with my new podcast today. I hope it's helpful! New project alert Introducing the Slow Writers Club. A paid community for writers, podcasters, and solopreneurs dedicated to craft, quality,...

Read on my website Read time Hey Reader! - Over 400 people are now receiving this newsletter, which is madness to me. So thank you for being here and for reading. Truly. Anyway, I have boiled over with a rant in today's post, so without further ado, check out today's news below and read on. New project alert Introducing the Slow Writers Club. A paid community for writers, podcasters, and solopreneurs dedicated to craft, quality, and long-term projects. I'm doing the pre-launch this month to...

Read on my website Read time: 2 minutes Hey Reader! - I’ve got a new project I’m excited to share with you. The Slow Writers Club. It will be a paid community for digital writers who care about craft, quality, and long-term projects. It’ll feature live deep work sessions and a chance to connect with awesome people like you. Perfect for helping you get podcast scripts written. if it sounds interesting to you, join the waitlist here and I’ll send you the details. Affiliate Partner of the Week...

Read on my website Read time: 3 minutes Hey Reader! - A late Indian summer is hitting here in Scotland. The sun is out, and I am feeling excited about what's to come here at Podcast Marketing Puzzle. The video course is coming soon. Stay tuned. Today's newsletter is brought to you by... The Template Vault Only the top 10% of podcasts get 500 downloads in the first seven days of an episode being released. In the last seven months, my podcast has gained 500 more followers while only releasing a...

Read on my website Read time: 3 mins Hey Reader! - Excitement here as my wife has officially launched her online book shop! If you are in the UK, then check out the UK's coziest online second-hand book shop - Firecrackle Books Today's newsletter is brought to you by... The Template Vault Only the top 10% of podcasts get 500 downloads in the first seven days of an episode being released. In the last seven months, my podcast has gained 500 more followers while only releasing a single episode....

Read on my website Read time: 3 minutes Hey Reader! - My brother and I tore down my old shed this past weekend in anticipation of building my new office/studio. Now I have to shovel out all the rotten plywood that made up the old floor. Fun times ahead. Anyway, onto today's newsletter. Affiliate Partner of the Week Want professional-sounding audio? You need Auphonic. Brandon from the Mad Fientist podcast recommended Auphonic to me before Eilidh and I started Generally Spooky History. It was a...

Read on my website Read time: 2 mins Hey Reader! - Autumn comes early in Scotland, and the trees are starting to change. I'm watching the barley field out my window swaying in the breeze. This also means we're coming out of the summer slump, so here's to excellent podcast growth, everybody! Today's newsletter is brought to you by... The Template Vault Only the top 10% of podcasts get 500 downloads in the first seven days of an episode being released. In the last seven months, my podcast has...

Read on my website Read time: 3 minutes Hey Reader! - I officially put down a deposit to get a summer house builtin my garden. It will be my official office/studio or as my wife calls it the Pod-Pod. And when I start recording my podcasting podcast, it can be the Pod-Pod-Pod. Affiliate Partner of the Week Overwhelmed by editing? Let Next Day Podcast take care of it. Keeping up with editing is perhaps the most tedious part of podcast production. You don't have a ton of time, you don't have the...

Read on my website Read time - 2 mins Hey Reader! - Scotland's summer is still treating me well here. Broke out the paddle board in a local loch and found a giant patch of lily pads floating there. Hoping it's sunny wherever you are reading from. Let's get into the newsletter. Affiliate Partner of the Week I've been using Alitu to half the time I spend editing my podcast. And you can too. If you're tired of editing taking up too much of your week, then you need to try Alitu's 7-day free...

Read on my website Read time: 2 minutes Hey Reader! - This week I officially wrote out the details of my upcoming podcasting podcast. This feels a bit meta, but when you have a podcasting blog, newsletter, and Twitter account, it's the logical next step! Stay tuned... Today's newsletter is brought to you by... How to Get 100,000 Podcast Downloads Imagine having absolute clarity about how to grow your podcast. Knowing what you need to do each week to grow your show and get more listeners....